Showing posts with label Online Price Comparison. Show all posts
Showing posts with label Online Price Comparison. Show all posts

Thursday, April 16, 2009

Online Shoppers’ Behaviours Averts Influence Of Recession

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Especially, New Zealand based online shoppers are reinforced the fact that even recession could not prompt online shoppers to cut down on their shopping spree. During this phase wherein strong impact of recession on present economic condition is a global concern and awareness to espouse multitude of measures to manage – online shopping is going strong in the presence of price comparison shopping websites. Even flooding of bad news during this economic downturn fails to dissuade online shoppers from indulging in internet based shopping spree via portals made to enable people compare price and product details.

NextGen Compare

Surveys and data taken from one online price comparison shopping site has concluded that over the course of last six months, impact of down sloping economic scenario barely affected prospect of price comparison shopping portals. Sales leads generated in the period of October to March ward off the awareness of economic crisis.

As per the study, average money is noted to be spent on the electronic products amongst which mobile phones, digital cameras, LCD TVs, washing machines are majorly sold widgets through price comparison shopping portals. Various online shopping zones have estimated that their sales through this period of October to March accumulated by sales of these products.

Tuesday, March 17, 2009

Recession: A Hard Time for Comparison Online Portals

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Few years ago, shopping online portals were launched with a great jubilation. The online retailers started earning hefty amount of money. Gradually, price comparing sites came into live with a vision to aid people to compare the prices of the same products on various retailers’ portals. The revenue graph of these sites certainly went high for a prolong time but contemporarily it is wavering with the tremors of the global economy downturn. Some of the victims of the hard hit recession market are Confused.com and Moneysupermarket.com. These price comparison shopping UK sites are among the top rankers when you count the reigning price comparison sites. But recently they started reviewing their budgets as they are losing out huge slumps of money.

According to reuters, Moneysupermarket.com is enduring a huge loss. It is hardly making profits. The last year’s figure shows that the site has a loss of £51m before even paying the adequate tax. This is incomparable to profits of £7.55m which it made in 2007. Peter Plumb, the chief executive of the website says that it would try its best to regain the loss from reviewing their cost base especially by closely observing their supporters and customers as well as by implementing effective plans.

Since every sector is getting affected with the storm of recession including travel, insurance, property and a host of others sites and also many of others finding it difficult to make money. Apart from these sites, there are a few which are making a little amount of money. These are the cashback sites which are still able to attract customers with the cashback offer. They are trying to make out the loss by taking advertising fess from the retailers. Both of them are trying hard to compromise on their profit making programs so that they can survive through the dark night of the current recession.
 

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